The Powerful and Edgy Pop Of FHUR
A new release from FHUR brings together a sultry and futuristic neo-dream pop with an electro indie style that creates an atmosphere all its own.
"Craving Flames" features some experimental and addicting synth work and polished but almost psychedelic production as the song swells and sways into a dream that keeps you afloat with the sound from start to finish.
The single breaches any ideas of pop music you may have had and fuses R&B and a vocal approach that is both angelic and haunting at the same time.
It's got a dark edge to it in true FHUR style but also keeps to its alluring pop undertone and alternative back bone.
That's what this is really. It's alternative-pop that brings to mind an almost 90's underground aesthetic but with updated elements.
The instrumentation is outstanding and the song has layers of textured sounds that build and intertwine with each other constantly.
This includes her voice of course. THe singing is almost like an instrument of its own on this track and it's got a gorgeous tonality to it that really works with the song.
You can really become engulfed in a track like this one and it actually feels good to let go and allow it to wrap around you and take you into the world of FHUR for a few moments.
An incredibly creative songwriting style and process, FHUR has a knack for nailing a particular energy and feel and its really packed with passion and mystery of sorts.
Most of the releases from FHUR are beautiful and different. Pushing the envelope and making music outside the box is the name of the game for the future of music and FHUR has a hand up in that arena.
We highly suggest taking a listen starting with "Craving Flames" and digging into the back catalog from there.
You won't soon be disappointed.